How to Use Amazon Search Query Performance (Step-by-Step Setup Guide) #shorts

Most Amazon sellers don’t even know this tool exists…

And it literally shows you where you’re losing sales.

If you’re Brand Registered, here’s how to find it:

👉 Go to Brands
👉 Click Brand Analytics
👉 Open Search Analytics → Search Query Performance

Now you’ll see two options:

• Brand View
• ASIN View

Here’s how to think about it:

🔹 If you sell a lot of similar products → Use Brand View
This gives you consolidated data across your entire brand and avoids clutter.

🔹 If you sell very different products → Use ASIN View
Add a specific ASIN and analyze performance at the product level.

Important:

If you don’t see data, it’s usually because you don’t have enough traffic yet.
Amazon needs sufficient data before it reports anything.

But once you do…

This tool shows you:

• Click share
• Conversion share
• Brand market share
• Where you're losing visibility
• Where competitors are stealing traffic

Most sellers guess.

Smart brands read the data and fix the funnel.

Видео How to Use Amazon Search Query Performance (Step-by-Step Setup Guide) #shorts канала Adil Khan | AmazioWorks