Shopify SEO — Checklist + Best Google Optimization Tips (2025 Guide)

In this Shopify SEO checklist, we give you a series of simple Google optimization tips that can help your store rank much higher in search results. 👉 Double-length Semrush trial (keyword research tool featured in this video): https://semrush.sjv.io/GKqKkk *

👉 Style Factory free SEO kit (containing additional SEO resources and ongoing free advice on optimizing your store for search): https://www.stylefactoryproductions.com/seo-toolkit?utm%5C_source=YouTube&utm%5C_medium=Social&utm_campaign=YouTube-Shopify-SEO-2025

*Please note: our content is impartial but the description for this video includes affiliate links (these are highlighted as such). If after clicking one you buy a product, we may receive a commission. This is at no extra cost to you.

00:00 Introduction
00:41 Shopify SEO
01:14 Register your site with Google Search Console
02:02 Do your keyword research
02:57 Special, extended free trial of Semrush
04:58 Get your page and product titles right
05:47 Ensure your product titles and descriptions are unique.
06:24 Use headings properly
06:47 Optimize your alt text and image names
08:38 Use a logical site structure
09:26 Use engaging meta descriptions
10:25 Use clean URLs
11:41 Use your Shopify blog to drive traffic
12:23 Build backlinks to your store
13:33 Ensure your Shopify store is loading quickly
14:22 Add rich snippets to your products and pages
15:00 Ensure your site is trustworthy
15:45 Make YouTube videos about your product range
16:25 Audit your site regularly
17:22 Free SEO toolkit

LINKS:

👉 Double-length Semrush trial (keyword research tool featured in this video): https://semrush.sjv.io/GKqKkk *

👉 Style Factory free SEO kit (containing additional SEO resources and ongoing free advice on optimizing your store for search): https://www.stylefactoryproductions.com/seo-toolkit?utm_source=YouTube&utm_medium=Social&utm_campaign=Shopify-SEO-2025

👉 Guide on how to do keyword research: https://www.stylefactoryproductions.com/blog/how-to-do-keyword-research-with-semrush

👉 Guide on how to increase blog traffic:
https://www.youtube.com/watch?v=BGj8DxMInL8&list=PL368ytVnr3OiiIWT0D_jXz2YZdfrU-vIQ

👉 Blog post version of this Shopify SEO guide: https://www.stylefactoryproductions.com/blog/shopify-seo

👉 Guide on schemas and rich snippets: https://logeix.com/shopify-seo/rich-snippets

Видео Shopify SEO — Checklist + Best Google Optimization Tips (2025 Guide) канала Style Factory