5 Tips for Musicians to Become Entrepreneurs | Music Business | Panos Panay

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Panos Panay talks with Berklee Online’s Leah Waldo about why musicians make great entrepreneurs. He describes entrepreneurship as a state of mind and a willingness to be creative. Panay says the most important considerations of successful entrepreneurship align with the most successful considerations of being a successful performing musician: thinking about the audience and competitors, listening to your instincts with respect to who you collaborate with, thinking quickly and improvisationally, being able to put on a believable performance, and perhaps most importantly, failure can be an important part of the learning journey.

About Panos Panay:
Panos Panay is the Vice President for Innovation and Strategy at Berklee College of Music, the Managing Director of the Berklee Institute for Creative Entrepreneurship (BerkleeICE) and a passionate entrepreneur, educator and startup mentor. As the founder of Sonicbids, he created the leading platform for bands to book gigs and market themselves online, building a subscriber network of 550,000 bands and 35,000 promoters from more than 100 countries. He led the company as CEO for 13 years, from its inception until after its successful acquisition in a deal backed by Guggenheim Partners. Panay is also the co-founder of the Open Music Initiative, which has brought together more than 140 leading music, media, technology industry organizations and academic institutions to create a blockchain-based open protocol for uniform identification of musical rights owners and creators.

About Berklee Online:
Berklee Online is the continuing education division of Berklee College of Music, delivering online access to Berklee's acclaimed curriculum from anywhere in the world, offering online courses, certificate programs, and degree programs. Contact an Academic Advisor today:
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Panos Panay | Sonicbids | Music Entrepreneurship | Music Promotion | Music Business | Blockchain | Berklee | Berklee Online | Berklee College of Music | Berklee Institute for Creative Entrepreneurship | BerkleeICE | Open Music Initiative

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