14 Ways To Create An Iconic Brand and Business
All brands strive to become iconic. But what attributes of your brand can you leverage to achieve that coveted stature? In this video I survey some of the world’s most iconic brands and and discuss the product or service attributes they have consistently delivered that have elevated them to being recognized as truly iconic brands.
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Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
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MY WEBSITE:
http://www.philipvandusen.com
JOIN THE BRAND•MUSE NEWSLETTER:
http://www.philipvandusen.com/muse
FREE MINI-EBOOK DOWNLOAD:
“9 Design Elements Your Brand Absolutely, Positively Needs”
http://www.philipvandusen.com/direct-optin
FOLLOW ME ON TWITTER:
https://twitter.com/philipvandusen
SUBSCRIBE TO MY YOUTUBE CHANNEL:
http://www.youtube.com/c/PhilipVanDusen
FOLLOW ME ON PINTEREST:
https://www.pinterest.com/philipvandusen/
LIKE ME ON FACEBOOK:
https://www.facebook.com/Verhaal-Brand-Design-115957185470571/
GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS:
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RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE:
"Imagine: How Creativity Works", Jonah Lehrer http://amzn.to/2mJpQe9
“Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR
“Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL
“Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu
“Change By Design”, by Tim Brown http://amzn.to/2uaXYjX
“Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r
“The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL
“The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse
“Art + Design” by Rex Ray http://amzn.to/2yLMRRT
“Crush It” by Gary Vayerchuk http://amzn.to/2eYdfPO
“Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT
“See You at the Top” by Zig Ziglar http://amzn.to/2hBcdhw
“Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi http://amzn.to/2BhBEK
MY EQUIPMENT + TOOLS:
Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q
Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws
Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh
RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG
ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE
Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3
Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa
Screenflow: video editing software: http://amzn.to/2nxFLK3
Neewer 2 Packs Dimmable Bi-color 480 LED Video Light http://amzn.to/2Cz8INK
Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ
Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B
OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va
Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm
HP 27er 27-in IPS LED Backlit Monitor http://amzn.to/2w29u1S
Anker 2.4G Wireless Vertical Ergonomic Optical Mouse http://amzn.to/2iZHKts
TubeBuddy: https://www.tubebuddy.com/philipvandusen
Adobe Creative Suite (2017 CC)
Native Instruments Komplete Audio 6: USB Audio Interface
*We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Видео 14 Ways To Create An Iconic Brand and Business канала Philip VanDusen
——————————————————————————————
Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
——————————————————————————————
MY WEBSITE:
http://www.philipvandusen.com
JOIN THE BRAND•MUSE NEWSLETTER:
http://www.philipvandusen.com/muse
FREE MINI-EBOOK DOWNLOAD:
“9 Design Elements Your Brand Absolutely, Positively Needs”
http://www.philipvandusen.com/direct-optin
FOLLOW ME ON TWITTER:
https://twitter.com/philipvandusen
SUBSCRIBE TO MY YOUTUBE CHANNEL:
http://www.youtube.com/c/PhilipVanDusen
FOLLOW ME ON PINTEREST:
https://www.pinterest.com/philipvandusen/
LIKE ME ON FACEBOOK:
https://www.facebook.com/Verhaal-Brand-Design-115957185470571/
GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS:
https://www.tubebuddy.com/philipvandusen
RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE:
"Imagine: How Creativity Works", Jonah Lehrer http://amzn.to/2mJpQe9
“Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR
“Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL
“Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu
“Change By Design”, by Tim Brown http://amzn.to/2uaXYjX
“Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r
“The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL
“The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse
“Art + Design” by Rex Ray http://amzn.to/2yLMRRT
“Crush It” by Gary Vayerchuk http://amzn.to/2eYdfPO
“Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT
“See You at the Top” by Zig Ziglar http://amzn.to/2hBcdhw
“Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi http://amzn.to/2BhBEK
MY EQUIPMENT + TOOLS:
Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q
Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws
Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh
RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG
ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE
Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3
Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa
Screenflow: video editing software: http://amzn.to/2nxFLK3
Neewer 2 Packs Dimmable Bi-color 480 LED Video Light http://amzn.to/2Cz8INK
Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ
Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B
OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va
Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm
HP 27er 27-in IPS LED Backlit Monitor http://amzn.to/2w29u1S
Anker 2.4G Wireless Vertical Ergonomic Optical Mouse http://amzn.to/2iZHKts
TubeBuddy: https://www.tubebuddy.com/philipvandusen
Adobe Creative Suite (2017 CC)
Native Instruments Komplete Audio 6: USB Audio Interface
*We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Видео 14 Ways To Create An Iconic Brand and Business канала Philip VanDusen
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