Every Door Direct Mail (EDDM) Tool

#EDDM #USPS #LaVerneSBDC
In this video, I'll be reviewing the EDDM tool from the United States Postal Service. The Every Door Direct Mail tool, from the United States Postal Service, is worth taking a look at if you are just starting out in your business or if you are just not into digital marketing for your local area. This isn’t for businesses that are primarily online. While this tool can be used online, more tech-savvy and digital marketing savvy businesses can forgo the EDDM in exchange for search and video ads. If you want more information be sure to check out the companion blog article in the description below. With that out of the way, let's take a look at the actual tool and how to use it.
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Video Contents
0:00 - Opening
0:05 - Title Sequence
0:15 - Intro
0:51 - EDDM website
1:00 - The interface
1:20 - Demographics & budget
1:39 - Account & sizing requirements
1:53 - Finding a printer
2:02 - Pros
2:34 - Cons
2:49 - The cost
3:15 - Conclusion
3:35 - What do you think of the EDDM? Let me know below!
4:01 - What to watch next
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Видео Every Door Direct Mail (EDDM) Tool канала University of La Verne SBDC