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The Art of Disruption: How to Stand Out in Boring Markets

Neel Dhingra shares some fascinating perspectives on how a few big brands have flourished in the last decade.

Surprisingly, it wasn't by inventing something entirely new, but rather by entering existing categories and shaking things up.

Take Olly – those irresistible gummy vitamins you find in the grocery store. They didn't reinvent the wheel, but their innovative branding and candy-like appearance won us over. Who wants to swallow a pill when you can have a delicious cherry gummy, right?

Or Manscaped – which literally is a ball trimmer company now valued at ONE BILLION DOLLARS.

The same goes for other industries, like real estate and conferences. These sectors often feel stagnant and uninspiring, desperately needing a breath of fresh air.

Break free from the norm and rise above within traditionally boring and stagnant markets.

Don't settle for half-assed efforts; give it your all.

Stand out, be authentic, and raise the bar of quality.

That's how you make a lasting impact.

Видео The Art of Disruption: How to Stand Out in Boring Markets канала Travis Chappell Clips
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