How IPL can become the biggest sports league in the world? #IPL #Cricket #IndianSports #KreedOn

IPL is undoubtedly one of the biggest sporting events in the world. Started in 2008 by BCCI as a side event, IPL today has become the biggest event in world cricket with just the TV viewership going past 400 million. In a span of 14 years, it has transformed what was once a dying sport into a blockbuster mega sport. But how exactly did BCCI manage to do this in such a short span of time?
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