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Linkedin vlogger | Why it DOESN'T work anymore!
This is why I no longer recommend daily LinkedIn video content to my clients. 🚫
I remember about two years ago when I started using #LinkedIn "properly".
There was so much great video content that I wanted to be part of it!
My plan was simple: to create a daily vlog outlining my thoughts and processes for growing verbalize.science and Andrew Stapleton Digital Strategy Agency.
I was always driven by the metrics...not "likes" and "views" but engagement, direct messages and increase in connections and followers.
Everything was tracking up until about 4 months ago....
THEN
Then video posts were no longer being sent out to all of your connections and the views went from over 2,000 to 300 (on a good day).
The metrics I wanted to improve dropped and text posts became my highest viewed content.
Every bit of video content I saw was from someone in an engagement pod (they are really easy to pick).
So, do I want to join a pod...no, it's not for me.
So, you can't control what you can't control but what I can do is adjust and adapt so I can reach my goals given the data.
This FRIDAY I'm running a one hour workshop where you can find out what is working...
⬇️ Link in comments ⬇️
Follow Dr Andrew Stapleton for more content...
#Linkedin #contentstrategy #engagementpods
Видео Linkedin vlogger | Why it DOESN'T work anymore! канала Andy Stapleton
I remember about two years ago when I started using #LinkedIn "properly".
There was so much great video content that I wanted to be part of it!
My plan was simple: to create a daily vlog outlining my thoughts and processes for growing verbalize.science and Andrew Stapleton Digital Strategy Agency.
I was always driven by the metrics...not "likes" and "views" but engagement, direct messages and increase in connections and followers.
Everything was tracking up until about 4 months ago....
THEN
Then video posts were no longer being sent out to all of your connections and the views went from over 2,000 to 300 (on a good day).
The metrics I wanted to improve dropped and text posts became my highest viewed content.
Every bit of video content I saw was from someone in an engagement pod (they are really easy to pick).
So, do I want to join a pod...no, it's not for me.
So, you can't control what you can't control but what I can do is adjust and adapt so I can reach my goals given the data.
This FRIDAY I'm running a one hour workshop where you can find out what is working...
⬇️ Link in comments ⬇️
Follow Dr Andrew Stapleton for more content...
#Linkedin #contentstrategy #engagementpods
Видео Linkedin vlogger | Why it DOESN'T work anymore! канала Andy Stapleton
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Информация о видео
17 июня 2020 г. 4:11:57
00:04:56
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