Webinar: Demystifying Cohort Analysis

There's your basic ecommerce analytics - revenue, orders, AOV, LTV, and more. And then there's next-level ecommerce analytics.

Cohort analysis - the process of evaluating the behavior and performance metrics for a group of people with shared characteristics over time - typically falls into that second group. Not because it's a particularly difficult concept - but because it can take a little bit of work to get to the most impactful insights.

In this webinar, VP of Sales Mark Miano helps you demystify cohort analysis - and makes it easier to find those insights and use them to drive a successful ecommerce strategy.

We cover: what is cohort analysis (and what does it solve)? How do you read and understand cohort analysis? What are some different types of cohort analysis? How can you create your own cohort analysis, and what insights can you get from it?

Видео Webinar: Demystifying Cohort Analysis канала Glew