Understanding Rivian with a former company board member

Joe Hinrichs, former president of Ford's automotive division and former Rivian board member, joins 'Squawk on the Street' with CNBC's Phil LeBeau to discuss Rivian's share price and the commitment on the part of Rivian CEO, R.J. Scaringe. For access to live and exclusive video from CNBC subscribe to CNBC PRO: https://cnb.cx/2NGeIvi

Shares of electric vehicle start-up Rivian continued to climb Thursday, up about 23%, one day after its public market debut.

The Amazon- and Ford-backed company already surpassed both Ford and General Motors by market cap, reaching a valuation of more than $105 billion. That’s still far behind Tesla’s market cap of more than $1 trillion.

GM’s market cap was $88.7 billion early afternoon Thursday while Ford’s was $78.1 billion.

The valuation means Amazon’s 20% stake in the business is now worth about $21 billion and puts Ford’s 12% stake at more than $12 billion.

The price is especially staggering given Rivian does not yet have an established business model and only expects to bring in up to $1 million in revenue for the third quarter. It said in its prospectus that it expects to lose up to $1.28 billion during that quarter.

Rivian beat rivals to the market with a fully electric pickup but has yet to produce high volumes of its vehicles.

Amazon plans to use Rivian vehicles in its delivery fleet, having ordered 100,000 to be handed over by 2030. It expects to have 10,000 Rivian vehicles delivering Amazon packages as early as next year.

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