Hidden Playbooks: How B2B SaaS Companies Dominate LLM Results

Rippling, ADP, Oyster, Okta, Elementor, and Webflow dominate LLM results — and the data reveals exactly how they do it.

In this session, Exposure Ninja's CEO, Charlie Marchant, teams up with Malte Landwehr, CMO at Peec AI and former VP SEO at idealo, to reveal the exact strategies these market leaders are using — backed by real data, not guesswork.

What You'll Learn

✨ The Visibility Framework — How leading B2B SaaS companies engineer their digital presence to become the default recommendation across ChatGPT, Claude, Gemini, and Perplexity

✨ Data-Backed Citation Patterns — The emerging patterns in how LLMs select which brands to recommend, including the content types and sources that drive the highest citation rates

✨ Real-World Case Studies — Detailed breakdowns of what Rippling, Elementor, and others are doing differently, with specific examples you can apply immediately

✨ Strategic Implementation — A clear roadmap for translating these insights into actionable changes across your SEO, content marketing, and digital PR efforts

Charlie and Malte share specific examples, performance data, and the patterns they've identified across thousands of LLM queries.

Who This Session Is For

This session is designed for Marketing Directors, Marketing Managers, and senior marketers at B2B SaaS companies who recognise that LLM visibility is becoming critical to lead generation.

If you're responsible for search visibility, brand authority, or competitive positioning in the B2B SaaS space, you'll leave with a complete understanding of what's working in LLM optimisation — backed by evidence, not hype.

Видео Hidden Playbooks: How B2B SaaS Companies Dominate LLM Results канала Exposure Ninja