Marks and Spencer using MockShop

In 2013 Marks and Spencer contacted Visual Retailing for a space planning and store presentation project. The goal was to align the merchandise planning, buying and visual merchandising processes, to minimize the gaps between information and decisions for buying, VM and store execution.

After a thorough vendor selection process, Visual Retailing was selected as the preferred supplier. Rachel Nooney, Melissa Meigh and Alice Osborne, all working within M&S explain why.

Read the story: visualretailing.com/marksandspencer

Credits
co-direction: Anders Jorgensen
co-direction, editing: Emmanouil Ioannidis

Видео Marks and Spencer using MockShop канала Visual Retailing