Graphic Design Fundamentals (The Expert Guide)

Graphic Design Fundamentals in Under 10 Minutes. Graphic design is a form of art where messages and ideas are conveyed through visual design. Visual hierarchy and layout are used along with typography and images to convey the message in the most impactful way possible. Graphic design can be either simple or complex, it's very much up to the designer.

In this video, I'm going to break down my 15 years of lessons learned as a professional graphic designer to give you a good overview of the subject.

Powerful visual design cannot be underestimated. If the imagery is not right or the style does not match the content then the design will not be as effective. UX and UI need to work in sync. A choice of color on a button can sometimes double the click-through rate on a website. Imagine being able to double your customers by changing a single color!

A powerful image choice can dramatically increase emotion and create a feeling of connection with your audience. When paired together properly they can supercharge your business or product.

The key fundamentals of any great graphic design are:

Balance.
Alignment.
Hierarchy.
Contrast.
Rhythm.
Proximity.
Colour and space.

In this video, I'm going to touch upon these themes and show you some real-life examples of good graphic design that I have experienced working for some of the world's biggest companies. By the end of the video, you will have a good understanding of some of the most important Graphic Design Fundamentals.

Видео Graphic Design Fundamentals (The Expert Guide) канала Antony Conboy