Great Designers Are Actually Storytellers 👀

What do musicians, actors, and designers have in common?
They're all storytellers.

In this conversation, Tanu Sinha, Head of Design at PepsiCo India & South Asia, explains why great design is much more than aesthetics.

Whether it's a logo, a product, or packaging, every design decision tells a story.

We discuss:
• Storytelling through design
• The psychology behind packaging
• Why consumers choose one brand over another
• Design beyond aesthetics
• Creating emotional connections through products

The best designs don't just look good.
They make people feel something.

Watch the full conversation now - https://youtu.be/5DJTy0BIFLs?si=A910fex2qVN8LlSK

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design thinking, storytelling in design, pepsico design, tanu sinha podcast, brand storytelling, packaging design, creative careers, design leadership, branding strategy, business podcast

Видео Great Designers Are Actually Storytellers 👀 канала The Himanshu Mehta Show