How to Spend $75 billion to do the Most Good | Bjorn Lomborg | Talks at Google

Dr. Bjorn Lomborg is an academic and the author of the best-selling "The Skeptical Environmentalist" and "Cool It". He challenges mainstream concerns about the environment and points out that we need to focus attention on the smartest solutions first. He is an adjunct professor at the Copenhagen Business School, and director of the Copenhagen Consensus Center, which brings together many of the world's top economists, including seven Nobel Laureates, to set priorities for the world.

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