Google Core Update: Another MASSIVE Week in SEO…

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Understanding the Impact of Google's Core and Spam Updates: Winners and Losers

This video delves into the recent Google core and spam updates announced on March 5th 2024, identifying the winners, losers, and emerging trends.

It covers the updates' focus on combating scaled content abuse, site reputation abuse, and expired domain abuse, implicitly targeting AI-generated content and low-quality spam.

The video highlights data from Sistrix, showcasing significant traffic changes for various websites, and discusses how some sites have adeptly adapted, improving their traffic notably.

It also touches on Google's manual action penalties against spam and the process for sites to recover from such penalties.

Moreover, the video observes the performance of different sectors, like news and health, in response to the updates and hints at future changes in Google's search experiences.

Lastly, it advises against making premature changes to websites amid the update's ongoing rollout and offers resources for SEO improvement.

00:00 Introduction to the Google Core Update
00:10 Understanding the Core and Spam Updates
00:40 Key Focus Areas of the Spam Update
01:51 Winners and Losers of the Core Update
02:48 The Impact of Backlinks and Content Quality
04:44 Manual Action Penalties and Recovery
07:49 Performance of Major Platforms and AI Content
08:54 Feedback and Community Responses
12:06 Concluding Thoughts and Offers

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Видео Google Core Update: Another MASSIVE Week in SEO… канала Julian Goldie SEO