The Incredible Creativity behind the “S” Curve: Mazda's most Subtle (and Difficult) Design Element

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The Mazda CX-30 and new Mazda3 feature an "S-curve" in the doors; it's a design element that you probably wouldn't notice if you didn't know it was there--but took Mazda more than two years to figure out how to make.

In this video, I'll tell you the story of the incredible lengths Mazda went through to get the S-curve on the Mazda3 / CX-30 doors to look just the way the designers intended.

0:00 - Hey guys James here!
0:37 - "S" Curve - Mazda's Minimalist Design
1:44 - Problem 1: Too-Smooth Panels
2:34 - Problem 2: Too-Perfect Paint
3:27 - It's about Art, not Math or Science
4:07 - What about Repairs?
4:26 - Takeaways; Thanks for watching!
#Mazda #Mazda3 #CX30

Видео The Incredible Creativity behind the “S” Curve: Mazda's most Subtle (and Difficult) Design Element канала James Do