Conceptualization, Operationalization & Research Design in Quantitative Research | YRC Workshop 03

Welcome to the third session of the Research Workshop Series organized by the Young Researchers' Circle (YRC). In this video, Dr. Prabhashini Wijewantha provides an in depth guide on the transition from abstract ideas to concrete measurements, covering the essential frameworks of conceptualization, operationalization, and research design in quantitative studies.

What You’ll Learn
- Moving from a research idea to a measurable study requires precision and a clear logical flow. In this recording, we cover:
- The fundamentals of conceptualization: Defining your research variables.
- Operationalization: How to turn abstract concepts into measurable indicators.
- Designing a robust quantitative research framework.
- Selecting the appropriate research design to ensure data validity and reliability.

Speaker Information
Dr. Prabhashini Wijewantha
Senior Lecturer (Gr. I)
Department of Human Resource Management,
Faculty of Commerce and Management Studies,
University of Kelaniya.

Timestamps
0:00 - Introduction to Workshop 03
05:20 - Understanding Conceptualization in Quantitative Research
18:45 - The Process of Operationalization: Defining Indicators
35:10 - Developing the Research Design and Framework
52:30 - Aligning Measures with Research Objectives
1:10:15 - Final Tips & Q&A

About YRC
The Young Researchers’ Circle (YRC) aims to empower the next generation of scholars by providing expert-led sessions on essential research skills.

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