How Flo Shared Your Period Data with Meta

This is one of the biggest privacy scandals you’ve probably never heard about. If you used Flo or any period tracker, this is a story you need to hear.

A billion dollar menstrual cycle tracking app, Flo, built trust by assuring users their most intimate health information would stay private. Yet, according to an FTC settlement and multiple lawsuits, Flo was allegedly sending sensitive reproductive health data to third parties, including tech giants like Meta (Facebook), Google, and analytics firms.

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💡What’s In This Video:

In this investigative deep dive, I unpack what the legal cases revealed, why reproductive health data ended up at the centre of controversy, and what this means for millions of women worldwide who trust FemTech companies with their most sensitive health information.

⏳ Timecodes ⌛
0:00 Introduction
0:47 Flo Health
1:42 The First Glimpse
2:24 How?
3:38 The First Settlement
4:11 The Legal Floodgates Open
5:11 The Historic Trial
5:43 The Verdict
6:11 The Truth vs Consequences
8:18 Transparency or PR Damage Control?

💬 Join the Conversation:
- Did you use the Flo app between 2016 and 2019?
- Were you aware of this privacy scandal, or is this the first time you’re hearing about it?
- What questions does this raise for you and how does it make you feel knowing your most personal data may have been involved?

Share your thoughts below! I’d love to hear from you.

- The truth about cycle tracking apps: https://bit.ly/4nWwnO2
- I ranked 6 popular period tracking apps: https://bit.ly/4pdhzvD

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Kimberley ♥️

Видео How Flo Shared Your Period Data with Meta канала Kimberley Winslow