Before Nine Inch Nails: How Industrial Became Pop

What is Industrial? In its original form it was an aggressively mechanistic and uncompromising sound formed of tape-loops, samples, often self-made synths and electronics. Bands like Throbbing Gristle, Cabaret Voltaire, Nurse With Wound and Einstürzende Neubauten produced avant garde noise that thumbed its nose at pop music as a production line and made sounds from the literal tools of production.

But how did it get from its pipe-bashing, static-cloaked anti-music guise to the music soundtracking in the club scenes in The Matrix? What were the essential steps along the way? And how did Nine Inch Nails force Industrial into the charts? This is How Industrial Became Pop.

#nineinchnails #industrialmusic #musicdocumentary

Fact-checking and Additional Writing by Serenity Autumn and Chad Van Wagner.

00:00 Introduction
00:44 Musique Concrete, Tape Loops & Noise
04:09 1977- Punks, David Lynch & Metall Auf Metall
06:48 Daniel Miller, The Normal & Mute
08:08 Throbbing Gristle & The Birth of Industrial
11:20 Nurse With Wound & Whitehouse
13:36 Cabaret Voltaire & Clock DVA
16:48 Post-Punk Fusing With Industrial
19:05 DAF
20:58 Einstürzende Neubauten
23:54 Some Bizarre Records
28:16 Depeche Mode & Industrial in the Charts
30:39 Skinny Puppy & Electro-Industrial
33:11 Industrial Goings-On Elsewhere
37:30 Nitzer Ebb & Electronic Body Music
38:58 The Beginnings of Industrial Hip-Hop
42:20 Ministry & Wax Trax! Records
46:31 Nine Inch Nails & Industrial Becoming Pop

Bibliography
Assimilate: A Critical History of Industrial Music by Alexander S Reed, 2013, Oxford University Press
Rip it Up and Start Again: Postpunk 1978-1984 by Simon Reynolds, 2006, Faber & Faber
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Transformer: The Lou Reed Story by Victor Bockris, 1994, Harper
Synth Britannia (2009) dir. Ben Whalley
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"Nine Inch Nails’ Pretty Hate Machine at 30" by Ed Power, Independent, Oct 2019
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"'They'd greet us with fire extinguishers!': the wild times of Blixa Bargeld" by Daniel Dylan Wray, The Guardian, May 2020
"A History of Industrial Music in 45 Songs" by Treble Staff, Treble, Oct 2021
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"Pretty Hate Machines: A Beginner’s Guide To Industrial Music" by Nisha Gopalan, Udiscovermusic, Mar 2023

Soundtrack
Luar - Citrine (https://soundcloud.com/luarbeats)
Jesse Gallagher - The Golden Present
Luar - Anchor (https://soundcloud.com/luarbeats)

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