Are all our good intensions just cheap talk? | Nina Mažar | TEDxToronto

On October 22, 2015, some of Toronto’s greatest thinkers and change-makers joined together onstage at TEDxToronto to deliver powerful talks and performances that embodied our theme, Thresholds.

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Nina Mažar is Associate Professor of Marketing at University of Toronto’s Rotman School of Management, co-founder and partner at BEworks, and one of “The 40 Most Outstanding B-School Profs Under 40 In The World” (Poets&Quants 2014). Her research focuses on how human behaviour is influenced by seemingly irrelevant cues in the environment, and how to re-design environments to nudge individuals to make better decisions (anywhere from financial decisions to consumption decisions to moral decisions).

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx

Видео Are all our good intensions just cheap talk? | Nina Mažar | TEDxToronto канала TEDx Talks