How to Layout A Website: Planning Menu Options

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In this video, we talk about the biggest mistakes that are being made with website layouts today.

The more Call to Actions (CTAs) the less chance the website visitor will sign up.

Make every page on your site have a purpose. Then focus on who is visiting your site and what frustrates them, and what will make them happy.

Website development for marketing is about the pain and the pleasure. Show them the pain of what they are experiencing then solve that pain with your product or service.

I know that sounds funny, but it is true! Emphasis the solution your product or service is solving, and create an actionable task that the user can make on the first visit.

Typically you want to focus on a sign up for a discount, this way you can email market to them to create the sale.

This one thing will help you sign up more leads and close more sales for your business! If you like this training, sign up for https://www.scaleupacademy.com/

Видео How to Layout A Website: Planning Menu Options канала Matt Ganzak