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How to Fix App Store Connect Demo Video Error for Your iOS App

Struggling to get your app approved on the App Store due to a demo video error? Learn how to effectively showcase your app's functionality and comply with Apple’s requirements.
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This video is based on the question https://stackoverflow.com/q/73076268/ asked by the user 'Mat Koffman' ( https://stackoverflow.com/u/4517263/ ) and on the answer https://stackoverflow.com/a/73076476/ provided by the user 'Donnie Yang' ( https://stackoverflow.com/u/10433103/ ) at 'Stack Overflow' website. Thanks to these great users and Stackexchange community for their contributions.

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How to Fix App Store Connect Demo Video Error for Your iOS App

If you’re a developer trying to upload your app to the Apple App Store, you might encounter a frustrating situation where your demo video is not accepted. This can be particularly disheartening, especially when you feel that you have covered all bases in your submission. In this guide, we’ll tackle this specific problem: understanding the error message from Apple and how to resolve it.

The Problem

While attempting to upload your speedometer app, you received a message from Apple indicating that your demo video failed to meet their requirements. The message clearly states that they need a video that:

Demonstrates the app in use on a physical iOS device

Shows the initial pairing process with any hardware

Illustrates the entire app workflow with the designated hardware

This requirement can be a bit tricky, especially if you think your current video already encompasses all necessary features.

Understanding Apple’s Requirements

To properly comply with Apple’s demo video request, it’s essential to break down the requirements further:

1. Physical Device Demonstration

Apple requires that any demo video submitted shows the app functioning on an actual iOS device. This is important because they want to see how the app interacts with both the OS and any associated hardware.

2. Initial Pairing Process

If your app interacts with external hardware (like a Bluetooth Low Energy (BLE) device), you must show the pairing process in the video. This includes:

Opening the app

Connecting to the BLE device

Demonstrating any permissions or settings that need to be adjusted

3. Complete App Workflow

Make sure your video illustrates the full workflow of the app after pairing:

Show how users interact with the app

Highlight all key features

Provide a seamless experience that normal users would expect

Crafting the Perfect Demo Video

Here are some tips to ensure that your demo video meets Apple’s standards:

Use a High-Quality Camera: Make sure the video is clear and the app’s features are visible.

Screen Recording: If possible, combine your screen recording with footage of the physical device.

Narration or Visual Hints: Include voiceover or on-screen text to guide viewers through your app’s functionality.

Keep It Short and Relevant: The video should not be overly lengthy; keep it concise while covering all necessary aspects.

Final Steps

Once you have re-recorded or edited your demo video to ensure all of Apple’s requirements have been addressed, follow these steps:

Double-Check Requirements: Review Apple’s guidelines for video submissions to confirm adherence.

Resubmit: Once satisfied, resubmit your app along with the new demo video through App Store Connect.

Be Patient: Approval can take time, but if you’ve fulfilled their requests, your chances for approval should increase significantly.

Conclusion

Submitting your app to the App Store can be a complicated process, especially when your demo video doesn’t meet Apple's requirements. By ensuring that you demonstrate the pairing process, use a physical iOS device, and showcase the entire app workflow, you’ll enhance your chances of a successful submission.

By following these guidelines, you should have your app approved in no time. Good luck with your submission, and may your speedometer app soon be available for users to enjoy!

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