South Africa - First McDonald's Opens

(12 Nov 1995) T/I 11:18:37 FE 10:40:06
U.S hamburger giant McDonald's opened its first restaurant in
South Africa, Johannesburg on Saturday (11/11), after winning a
temporary court injunction preventing a local rival from using its
trademark and products.
SHOWS:

JOHANNESBERG, SOUTH AFRICA 11/11
0.00 WS McDonald's and Zulu dancers
0.07 CU Zulu dancers
0.12 CU two girls watching
0.14 McDonald's South African President, Carter Drew, SOT: "As you
know, this is the 86th country opening for McDonald's and
it's been a long road for us to get here, but we finally
made it."
0.25 CU cutting ribbon and countdown
0.33 WS McDonald's and crowd
0.37 People rushing through doors
0.46 Vox Pops SOT: "I am home, this is American food. South Africa
is home. It's the best. This is the new South Africa right
here baby."
0.54 Interior people lining up at counter
0.58 People at counter
1.05 WS exterior McDonald's and people entering

1.11 ENDS

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