Walking capital of the world | HSL Helsinki Region Transport

Last month I visited Finland to work on a campaign for HSL. This fun behind-the-scenes documentary tells the story of the assignment. HSL wants to encourage everyone to walk more and turn Helsinki into the walking capital of the world. Walking is good for the environment, brings cities to life and supports peoples’ physical and mental wellbeing. 100 of my images from the campaign will be published on HSL’s Instagram feed over the coming weeks, follow along here: https://www.instagram.com/hsl_hrt/

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Видео Walking capital of the world | HSL Helsinki Region Transport канала Will Burrard-Lucas