Does Billboard Advertising Make Sense | Explanation with Math

Hey guys! Does billboard advertising make sense in the age of digital marketing? Answer: Yes! And no...

In this video, I'll cover:
- Which factors to calculate to see if a billboard makes sense
- The typical costs for a billboard
- Cost per impression calculations
- Additional factors that will impact costs
- How to understand metrics on billboards
- How to determine if digital ads are cheaper than billboards
- The pros and costs of billboard advertising
- One major challenge to be aware of when it comes to ROI

Here is some chapters to help you navigate this video:
0:00 Does Billboard Advertising Make Sense
0:40 Driving you still see Billboards Everywhere
0:55 So Should you Advertise on Billboards?
1:12 Breaking down the benefits of Billboard Advertising
1:35 Cost of a Billboard per Impression
2:18 Comparing Billboards to Digital Ads
3:00 So Billboards can make sense!
3:35 Prediction about Billboard Advertising in Next 5 Years
3:50 One more consideration when looking at Billboard Advertising
4:50 What to do when Negotiating a Billboard Ad Buy
5:20 Conclusion to Episode

Some valuable links:
Website - https://www.jaredvandermeer.com
Free Stuff - https://www.jaredvandermeer.com/free-stuff/
My Book - http://viewbook.at/if-you-sell-you-lose
Contact Me - https://www.jaredvandermeer.com/contact/

Видео Does Billboard Advertising Make Sense | Explanation with Math канала Jared VanderMeer