Levels of Luxury | everyday, accessible, premium core, super premium, ultra high end | Anesu Sagonda

In this video I discuss the different levels of luxury (products and services) based on Erwan Rambourg’s “the bling dynasty” different levels of luxury pyramid.

A widely distributed pyramid that’s remained relevant with the times because the fundamental variables remain consistent, in simply defining the various levels and influencing dynamics which change based on current trends.

Shirt worn in video from Banana Republic

Price boundaries

Everyday luxury £100 +/-
Affordable luxury £100 - 250 +/-
Accessible core 300 - £1,100 +/-
Premium core £1,200 - £4,000 +/-
Super premium £4,500 - £45,000 +/-
Ultra high end £50,000 +
Bespoke £50,000 +

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#quality #luxury #levels

Видео Levels of Luxury | everyday, accessible, premium core, super premium, ultra high end | Anesu Sagonda канала So Anesu