What to Include in Your Videos When Using Them For SEO

When it comes to video marketing, there's a lot of information out there. In fact, it can be overwhelming, especially if you're new to the game. So, what do you need to know about creating videos for SEO?

Chapters
00:04 What to Include in Your Videos When Using Them For SEO
00:20 Every Video Should Have a Purpose
00:53 Add Title Tags
01:20 Add Keywords
01:35 Include a Call to Action
01:56 Write a Clear Description

Your videos should be well-organized, thoroughly researched, and contain only the information your audience is looking for. Also, when you create a video, you should have a clear purpose in mind. What’s your goal with this video? What do you want it to accomplish for your business? Once you've decided on that, then you can start thinking about the content elements that will help make that happen.

Here are some of the elements we recommend including in your videos:

Title tags. The title tag is the first element of your video that’ll be seen by Google. It should be unique, relevant, and descriptive, just like any other title tag on your site. The best practice is to include the keyword or phrase that you're targeting in your title tag. If you don't include it there, then it'll have to be in the description or tags instead.

Keywords. Make sure that the keywords for your business are included in the title and description. In addition, use them naturally throughout the content of your video so people can find it on search engines like Google or Bing.

Call-to-action. Let viewers know what they should do next after watching your video by including a call-to-action at its end. The more specific and actionable this call-to-action is, the better. It should also be easy for viewers to act quickly by clicking on something like an email address or phone number.

A clear description. People search for products and services online every day, and they expect those products and services to be easy to find. If someone searches for "shoes," they don't want to see results for "socks." Make sure that your videos include a description that matches what people will be searching for when they come across them.

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Видео What to Include in Your Videos When Using Them For SEO канала Tony Peacock - LinkDaddy - Backlinks & Seo Services