How To Set Up Meta Ads For Beginners — Step By Step

Want help fixing your Shopify store, Meta ads, and funnel so you stop wasting money and finally understand how to set up ads the right way?

Most business owners want to run Meta ads, but they get stuck inside Facebook Ads Manager because the platform feels confusing.

They do not know which campaign objective to choose, what CBO or ABO means, how ad sets work, where to select the website conversion event, how to use existing posts, or what settings actually matter when launching their first campaign.

In this video, I walk through how to set up a Meta ads campaign from scratch for beginners. I break down the basics of campaign objectives, sales campaigns, CBO vs ABO, ad sets, conversion events, website campaigns, existing post ads, and the settings I would pay attention to when launching ads for an ecommerce brand.

If you want me to look at your store, ads, funnel, or backend growth system, apply here:

https://itsjayoma.com/

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Timestamps:

0:00 — Intro
0:15 — Showing $11,350 In Recent Brand Revenue
0:35 — What This Video Covers
1:05 — Why People Struggle Setting Up Meta Ads
1:40 — Opening Facebook Ads Manager
2:30 — Getting Into Ads Manager
3:10 — Why Pixel Setup Matters
4:00 — Campaign Objectives Explained
4:20 — Awareness, Traffic, Engagement, Leads, App Promotion, And Sales
5:15 — Choosing A Sales Campaign
5:45 — Naming Your Campaign
6:15 — CBO vs ABO Explained
7:20 — Campaign Budget Example
8:15 — Setting Up The Ad Set
9:00 — How To Think About Multiple Creatives
9:45 — Existing Post Ad Set Example
10:30 — Choosing Website As The Conversion Location
11:00 — Selecting Purchase As The Conversion Event
11:40 — Attribution Settings
12:15 — Setting The Schedule
12:45 — Location Targeting
13:20 — Worldwide vs United States Targeting
14:00 — Audience And Engaged Shoppers
15:00 — Setting Up The Actual Ad
15:30 — Selecting Your Facebook And Instagram Page
16:00 — Using Existing Posts
16:35 — Turning Off Meta Recommendations
17:10 — Adding Your Website Link
17:40 — Catalog And Post Selection
18:20 — Copy, Headline, And Offer Setup
19:00 — Final Thoughts On Filming And Learning
19:45 — Motivation: Stay Driven And Stay Grounded
20:30 — Final Proof: $11,350 In The Last 30 Days
21:00 — Scaling Goal And Outro

I make videos on:

Shopify optimization
Meta ads
Facebook Ads Manager
AI creatives
Higgsfield AI
Creative strategy
Ad metrics
ROAS
Website conversion
Offer strategy
Funnels
Lead generation
Scaling systems

If you are trying to run Meta ads but do not understand how to set up campaigns, ad sets, creatives, pixels, or conversion events, this video will help you understand the foundation.

The goal is not just to launch ads. The goal is to build a system where your creative, offer, website, tracking, and campaign setup all work together.

Subscribe if you want real breakdowns on how to improve your ads, fix your store, and build better systems for your business.

Do the work,
Jayoma

Disclosure:

This content is for educational purposes only. Results are not guaranteed. Your results depend on your offer, store, ads, product, budget, execution, and market.

Видео How To Set Up Meta Ads For Beginners — Step By Step канала Jayoma