MVMT's $300 Million Marketing Strategy Success (Digital Marketing Deep Dive)

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Join us as we take a deep-dive into MVMT’s digital bootstrap marketing strategy ——— Get your free website review @ https://exposureninja.com/ryt/review/

In this episode, we break down MVMT’s digital marketing strategy to find out how the crowdfunded watch brand bootstrapped its way into becoming a $300 million company.

Our Head Ninja Tim dives into MVMT’s digital marketing strategy with the same framework we use to evaluate our clients’ marketing performance. We’re zeroing in on three critical factors that positioned MVMT for a blockbuster acquisition:

➡️ Social Media Marketing
➡️ Influencer Marketing
➡️ Email Marketing

We also look at areas that MVMT can improve as the brand evolves. Finally, we wrap things up with 5 key takeaways that you can apply to your digital marketing.

⏲ Timestamps
00:00 — Introduction
00:39 — MVMT Background
01:40 — MVMT’s Social Channels and Approach to Influencer Marketing
06:16 — MVMT’s Instagram Strategy
10:30 — MVMT’s Facebook Strategy
14:47 — MVMT’s Email Marketing Strategy
18:40 — Strategy to Improve: YouTube
24:00 — Strategy to Improve: Twitter
25:06 — Strategy to Improve: On-site SEO
27:59 — Strategy to Improve: On-site Blog
30:54 — 5 Key Takeaways

🔗 Resources and Links
- MVMT: https://www.mvmt.com/
- How two 25-year-old college dropouts built a watch company that made $60 million this year: https://www.cnbc.com/2016/12/01/how-two-25-year-old-college-dropouts-built-a-watch-company-that-made-60-million-this-year.html

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