How to Setup Google Ads Conversion Tracking for Shopify with Google Tag Manager

In this detailed guide, I will walk you through the entire process of setting up Google Ads Purchase Conversion Tracking for your Shopify store using Google Tag Manager (GTM).

This setup allows you to accurately track sales, transactions, and other key data from your Google Ads campaigns to help optimize performance and boost ROI.

🔗 Links & Resources:

👉🏻 Get Shopify Data Layer: https://abirmolla.com/get/shopify_datalayer2025/
👉🏻 Access the document where you can find the required variables: https://abirmolla.com/grab/google-ads-conversion-shopify/

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In this video, you'll learn:

1. How to create a Google Ads conversion action for purchase tracking.

2. Setting up Google Tag Manager and linking it to your Shopify store.

3. How to add data layer code to Shopify to track transaction details like value, currency, and transaction ID.

4. Creating necessary variables in GTM, like purchase value, currency, and user parameters for Enhanced Conversions.

5. Step-by-step instructions for setting up a Google Ads conversion tracking tag in GTM.

6. Testing and publishing the tag to ensure accurate conversion tracking on your Shopify store.

By the end of this tutorial, you'll be able to track every purchase and gain deeper insights into your ad performance!

#googleads #shopify #googletagmanager

Видео How to Setup Google Ads Conversion Tracking for Shopify with Google Tag Manager канала Abir | Google Tag Manager & Facebook Pixel