Why Japanese Denim Is So Expensive | So Expensive

A pair of typical blue jeans might not cost you much, but it could set you back a few hundred dollars if it's the renowned Japanese selvage variety. Japanese denim from a brand like Momotaro in Kojima, Japan, can cost over $2,000. Today, Japanese denim is often regarded as one of the finest types of denim in the industry. So what's so special about Japanese denim? And why is it so expensive?

For more information about Momotaro, visit: https://momotaro-jeans.com/

Editor’s Note: In this video, the translation at 10:40 is incorrect. The year should be 1965, not 1964. The correct translation of Manabe’s quote is “It was during this time that jeans production began in Kojima, in 1965.” Insider regrets the error.

MORE SO EXPENSIVE VIDEOS:
Why Ant Egg Caviar Is So Expensive | So Expensive Food
https://www.youtube.com/watch?v=FF62ss_CBlM
Why Cloves Are So Expensive | So Expensive
https://www.youtube.com/watch?v=HTO0Cswnnuc
Why Kenyan River Reed Salt Is So Expensive| So Expensive
https://www.youtube.com/watch?v=0s3sHxarTZ8

------------------------------------------------------

#JapaneseDenim #SoExpensive #BusinessInsider

Business Insider tells you all you need to know about business, finance, tech, retail, and more.

Visit us at: https://www.businessinsider.com
Subscribe: https://www.youtube.com/user/businessinsider
BI on Facebook: https://read.bi/2xOcEcj
BI on Instagram: https://read.bi/2Q2D29T
BI on Twitter: https://read.bi/2xCnzGF
BI on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143
Boot Camp on Snapchat: https://www.snapchat.com/discover/Boot_Camp/3383377771

Why Japanese Denim Is So Expensive | So Expensive

Видео Why Japanese Denim Is So Expensive | So Expensive канала Insider Business