Youtility: Why Smart Marketing is About Help not Hype (full-length)

How do you succeed in marketing, post-pandemic? By realizing that when you sell something, you make a customer today. But when you help someone, you can create a customer for life.

In this smashing virtual keynote I did for Cheetah Digital and their Signals20 Summit, I talk about how all businesses need to change the way they approach their customers, and lean into usefulness, empathy, and responsiveness.

Видео Youtility: Why Smart Marketing is About Help not Hype (full-length) канала Jay Baer