Your Tracker Reports $10K. Your Bank Says $8.2K.

## Show Notes

The gap between reported revenue and actual bank deposits isn't fraud. It's structural. In this episode, Roger and Jessica break down the math on refund leakage, cross-device attribution failures, and partial CAPI signal delivery, and what it's actually costing you every month.

**Key numbers from this episode:**
- 18% gap between tracker reports and bank deposits
- 8-15% refund rates in most affiliate verticals
- 5-12% cross-device attribution failures
- Most trackers send 3 of 15 possible CAPI signals to Meta
- $54,000/year in invisible losses on a $300K campaign

**Links:**
- Full article: https://clickervolt.com/insights/your-tracker-is-lying/
- ClickerVolt free tier: https://clickervolt.com/?v1=podcast&v2=episode&v3=data-story-20260408

Видео Your Tracker Reports $10K. Your Bank Says $8.2K. канала ClickerVolt