GOOGLE PLAYSTORE ANALYSIS DASHBOARD ON POWERBI

📊 Google Play Store Analysis Dashboard | Power BI Project

This project presents an interactive Power BI dashboard built using the Google Play Store dataset to analyze app performance, user engagement, installs, ratings, and overall market trends.

The goal of this dashboard is to transform raw app data into meaningful business insights that support data-driven decision-making.

🔍 Dashboard Overview

The Power BI report provides visual insights into:

Total apps, installs, ratings, and reviews
App distribution across categories and genres
Comparison of free vs paid applications
Top performing apps by installs and reviews
Rating distribution and user engagement trends
Category-wise performance analysis
Key insights into market dominance and competition
📈 Key Insights
Free apps dominate the Google Play Store ecosystem
Gaming and Communication categories lead in total installs
A small number of apps generate the highest engagement
User ratings and review counts strongly influence app visibility
The market is highly competitive across popular genres
🛠 Tools Used
Power BI (Data Visualization & Dashboarding)
Python (Data Import & Preparation)
SQL Server (Data Cleaning & Analysis)
Google Play Store Dataset
🎯 Conclusion

This project demonstrates how Power BI can be used to convert raw dataset information into interactive visual insights. It highlights the importance of data visualization in understanding user behavior, app performance, and market trends.

👨‍💻 Presented by:
Olusegun Folakemi & Oyekanmi Damilola

Видео GOOGLE PLAYSTORE ANALYSIS DASHBOARD ON POWERBI канала Comfort Olusegun