Speak Like a Test Manager | Michael Sowers | StickyMinds

In this TechWell interview, Michael Sowers digs into his rich experience in the software industry, giving people tips for how to effectively communicate with higher-ups and how to make an impact in the software testing process.
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Ever feel like your manager, development manager, product manager, product owner, or (you fill in the blank) is not listening to you or your team? Are you struggling to make an impact with your messages? Are you “pushing a wet rope uphill” in championing product quality? Are you talking, but no one is listening? Mike Sowers shares practical examples of how to more effectively speak like a test manager and offers concrete advice based on his experiences in the technology, financial, transportation, and professional services sectors. Mike discusses communication and relationship styles that work—and some that have failed—and shares key principles (e.g., seeking to understand), approaches (e.g., using facts), and attributes (e.g., being proactive) to help you grow and prosper as a test manager. Leave with practical ideas to boost your communications skills and influence to become a trusted advisor to your team and your management.

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