Learn the growth strategy from Newme's Founder | Newme's marketing lessons

Sumit Jasoria, co-founder of @newme_asia , gets candid about what he'd do differently, what surprised him most about building in fast fashion, and why having no baggage from the industry was both their biggest strength and their biggest blind spot.

The omnichannel playbook is about to look very different. AI-powered inventory, hyper-local fulfilment, in-store tech, and social commerce are converging fast — and the brands building for this now will be impossible to compete with in five years.

From 60-minute fashion delivery to staff equipped with real-time customer data on the shop floor, here's what the future of omnichannel retail in India actually looks like.

We go deep on their tech-first approach to fast fashion, why they went offline just 13 months after launch, how NEWME Zip is changing fashion delivery, and what it really takes to build a Gen Z brand from scratch when you've never worked in fashion a day in your life.

In this episode, you’ll learn:
How NEWME's AI-powered trend engine works
The Friday FOMO drop model and 48-hour sell testing
Why offline stores are a revenue strategy, not brand building
NEWME Zip and the 60-minute fashion delivery bet
How pin code-level inventory mapping works in practice
Why NEWME gives ESOPs to store floor staff
Building omnichannel when you own the entire tech stack
Advice for D2C founders on getting their brand DNA right

[NEWME, Sumit Jasoria, D2C India, fast fashion India, Gen Z fashion brand, omnichannel retail India, D2C podcast India, Indian startup podcast, quick commerce fashion, fashion tech India, DilSe Omni podcast, retail strategy India, D2C brand building, NEWME Zip, Indian D2C founder]

#NEWME #SumitJasoria #D2CIndia #FastFashionIndia #DilSeOmni #IndianStartups #OmnichannelRetail #GenZFashion #StartupPodcast #FashionTech #D2CBrands #RetailIndia #QuickCommerce #IndianFounders #brandbuilding

Видео Learn the growth strategy from Newme's Founder | Newme's marketing lessons канала Dilse Omni : Talks - with Saurabh Agrawal