Apple Eyes Perplexity AI in Potential $14B Acquisition | AI Search Wars Heat Up

Apple may be gearing up for its biggest acquisition ever—early reports say the company has held preliminary talks to acquire Perplexity AI, a leading conversational search startup recently valued at $14 billion.

🔍 Why it matters:

Apple is looking to boost AI and reduce reliance on Google Search in Safari

Discussions are being led by Adrian Perica (head of mergers) and Eddy Cue (services chief)

A deal would mark a major power shift in AI search and browser strategy

👀 Other tech giants like Meta and Samsung are also pursuing Perplexity, proving the stakes are high in the next era of search technology.

In this video, The Tech Voyager unpacks:

Why Perplexity is such a hot target

What this means for Safari, Spotlight, and Siri

How Apple could integrate conversational AI across its ecosystem

📈 Could Apple take on Google in AI search? This might be their boldest step yet.

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Видео Apple Eyes Perplexity AI in Potential $14B Acquisition | AI Search Wars Heat Up канала TheTechVoyager