Boost traffic accuracy & ROAS with Stape

On average 7% of users block ads, and 13% on Safari and iOS are completely invisible to trackers.

That’s lost data, missed conversions, and wasted ad spend.

With Stape, you capture tracking hits - even from ad blockers and restricted browsers.
More data. Smarter optimization. Higher conversions.

Here’s how to fix it with Stape 👇

1️⃣ Create a server GTM container and host it on Stape. Use a custom domain.
Safari caps cookie lifetimes to 7 (or even 1!) day for third-party or mismatched IPs.
With Own CDN, your tagging server runs on your domain & IP – ensuring cookies are treated as first-party and last longer.

2️⃣ Set a Custom Loader by Stape
Bypass ad blockers and other browser restrictions to collect complete data about visitors' behaviour.
Custom Loader helps make Google Tag Manager and Google Analytics 4 scripts more resistant to ad blockers and Intelligent Tracking Prevention (ITP) by modifying gtag.js and gtm.js loading path.

3️⃣ Use Cookie Keeper by Stape
Use Stape’s Cookie Keeper power-up to auto-restore deleted cookies and retain tracking even when users return after 7+ days. Collect a bigger remarketing audience to reach out to customers who did not convert and create more quality lookalike audiences.

First step? Analyze your website`s tracking health and follow step-by-step guides on how to improve both client-side and server-side tracking. All for free! https://stape.io/website-tracking-checker

=== Watch related videos ===

⦿ Check out the playlist on how to boost your tracking & ROAS with Stape: https://youtube.com/playlist?list=PLGvFzWb64GFs6CiNzQXYgAJbO-kIShUYm

=== Useful links ===

⦿ Stape's Website Tracking Checker - free tool: https://stape.io/website-tracking-checker
⦿ How to add a custom domain to the server GTM container: https://stape.io/blog/how-to-add-a-custom-domain-to-the-google-tag-manager-server-container
⦿ Filtering spam in GA4 using server-side GTM and Stape’s Bot Detection: https://stape.io/blog/filtering-spam-in-ga4-with-stape-bot-detection-power-up
⦿ Avoid the harmful impact of ad blockers on your website tracking code: https://stape.io/blog/bypass-adblock-detection
⦿ Stape Analytics: measure the impact of your server-side tracking:
https://stape.io/blog/stape-analytics-measure-the-impact-of-your-server-side-tracking
⦿ 20% of data recovered from tracking prevention | Peak Metrics case study: https://stape.io/blog/twenty-percent-of-data-recovered-from-tracking-prevention

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