Your Personal Branding Framework | Simon Grainger | TEDxDurban

A personal brand is your most valuable asset for amplifying your influence, building trust, and driving business growth. As an entrepreneur, understanding who you are and how you want to be perceived is an essential part of your growth strategy. It defines your actions, your business approach, and how you communicate with your desired customer.

Leveraging Simon’s extensive experience and profound grasp of fundamental branding principles, he has developed a personal branding framework. This framework is specifically tailored to help entrepreneurs effectively promote themselves within the South African context, even when operating on a tight budget. Simon Grainger absolutely loves branding. Over the course of his career, he has advised individuals, startups, established businesses, and multinationals on their most valuable asset: their brand.

As a seasoned speaker, he has had the honour of sharing his thoughts on branding around South Africa. I has also served as a senior lecturer at one of South Africa’s leading branding schools.
He holds a Masters Degree in Culture, Media, and Communication and is passionately committed to mentoring young professionals making their start in the world.

On a personal note, he is married to his incredible wife, Kate - together they have beautiful daughters, Sophie and Isla. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

Видео Your Personal Branding Framework | Simon Grainger | TEDxDurban канала TEDx Talks