How To Deal With Business Competition As a Startup
Competition throwing you off your game? In this video, I want to share with you how to build the right mindset to deal with, and even look forward to, people competing with you in the market.
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+ Facebook (live trainings + Q&A): http://FB.com/DanMartell
+ Twitter (what I'm reading): http://twitter.com/danmartell
I still remember the sudden flood of texts and emails.
It was November 2013 and Google had just announced “Helpouts”.
My friends, advisors, and investors all thought it was the death knell to my company, Clarity.fm… and thought it to be their duty to let me know.
Fresh off TWO successful exits, I was no stranger to competition and had become resilient in focusing on “me” while tuning out the noise.
But when a 100 billion dollar giant comes thumping into your backyard, you tighten up and take notice.
I had a choice.
I could wave the white flag (no thanks).
I could fight back with all I had (not my style)
Or I could lean into the 5 mindset shifts that I cover in this week’s episode.
At a high level, here are the 5 mindset shifts you need to make to deal with competition:
1. Work backward
2. Learn, don’t distract
3. You do you
4. Life supports those who support life
5. Attract what you put into the world
It took all 5 shifts to successfully overcome the Google threat.
But 2.5 years later after the announcement was made -- Google abandoned the project and Clarity.fm, the undisputed leader in the space, was sold to startups.co
I didn’t “win” by outcompeting Google.
I won by “being 100% me” and staying true to my customer and their biggest needs.
And I invite you to do the same.
If you’re feeling the sting of competition, give this episode a watch, and then let me know in the comments what you plan to do to stay focused on you and your customer.
Dan “the google slayer” Martell
Don't forget to share this entrepreneurial advice with your friends, so they can learn too: https://youtu.be/G3gFv2lpkiw
=====================
ABOUT DAN MARTELL
=====================
“You can only keep what you give away.” That’s the mantra that’s shaped Dan Martell from a struggling 20-something business owner in the Canadian Maritimes (which is waaay out east) to a successful startup founder who’s raised more than $3 million in venture funding and exited not one... not two... but three tech businesses: Clarity.fm, Spheric and Flowtown.
You can only keep what you give away. That philosophy has led Dan to invest in 33+ early stage startups such as Udemy, Intercom, Unbounce and Foodspotting. It’s also helped him shape the future of Hootsuite as an advisor to the social media tour de force.
An activator, a tech geek, an adrenaline junkie and, yes, a romantic (ask his wife Renee), Dan has recently turned his attention to teaching startups a fundamental, little-discussed lesson that directly impacts their growth: how to scale. You’ll find not only incredible insights in every moment of every talk Dan gives - but also highly actionable takeaways that will propel your business forward. Because Dan gives freely of all that he knows. After all, you can only keep what you give away.
Get free training videos, invites to private events, and cutting edge business strategies:
http://bit.ly/2D7vGQT
Видео How To Deal With Business Competition As a Startup канала Dan Martell
WATCH: Future Living™ Framework - http://bit.ly/2QQK96B
Are you an entrepreneur? Get free weekly video training, invites to exclusive events and community contests: http://bit.ly/2D7vGQT
+ Instagram (behind the scenes): http://instagram.com/danmartell
+ Facebook (live trainings + Q&A): http://FB.com/DanMartell
+ Twitter (what I'm reading): http://twitter.com/danmartell
I still remember the sudden flood of texts and emails.
It was November 2013 and Google had just announced “Helpouts”.
My friends, advisors, and investors all thought it was the death knell to my company, Clarity.fm… and thought it to be their duty to let me know.
Fresh off TWO successful exits, I was no stranger to competition and had become resilient in focusing on “me” while tuning out the noise.
But when a 100 billion dollar giant comes thumping into your backyard, you tighten up and take notice.
I had a choice.
I could wave the white flag (no thanks).
I could fight back with all I had (not my style)
Or I could lean into the 5 mindset shifts that I cover in this week’s episode.
At a high level, here are the 5 mindset shifts you need to make to deal with competition:
1. Work backward
2. Learn, don’t distract
3. You do you
4. Life supports those who support life
5. Attract what you put into the world
It took all 5 shifts to successfully overcome the Google threat.
But 2.5 years later after the announcement was made -- Google abandoned the project and Clarity.fm, the undisputed leader in the space, was sold to startups.co
I didn’t “win” by outcompeting Google.
I won by “being 100% me” and staying true to my customer and their biggest needs.
And I invite you to do the same.
If you’re feeling the sting of competition, give this episode a watch, and then let me know in the comments what you plan to do to stay focused on you and your customer.
Dan “the google slayer” Martell
Don't forget to share this entrepreneurial advice with your friends, so they can learn too: https://youtu.be/G3gFv2lpkiw
=====================
ABOUT DAN MARTELL
=====================
“You can only keep what you give away.” That’s the mantra that’s shaped Dan Martell from a struggling 20-something business owner in the Canadian Maritimes (which is waaay out east) to a successful startup founder who’s raised more than $3 million in venture funding and exited not one... not two... but three tech businesses: Clarity.fm, Spheric and Flowtown.
You can only keep what you give away. That philosophy has led Dan to invest in 33+ early stage startups such as Udemy, Intercom, Unbounce and Foodspotting. It’s also helped him shape the future of Hootsuite as an advisor to the social media tour de force.
An activator, a tech geek, an adrenaline junkie and, yes, a romantic (ask his wife Renee), Dan has recently turned his attention to teaching startups a fundamental, little-discussed lesson that directly impacts their growth: how to scale. You’ll find not only incredible insights in every moment of every talk Dan gives - but also highly actionable takeaways that will propel your business forward. Because Dan gives freely of all that he knows. After all, you can only keep what you give away.
Get free training videos, invites to private events, and cutting edge business strategies:
http://bit.ly/2D7vGQT
Видео How To Deal With Business Competition As a Startup канала Dan Martell
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