The Importance of Color - #colortheory #contentstrategy #userexperience #digitalmarketing #podcast

Color theory is relevant to all content creation, & understanding the meaning of colors is essential.

Robert Mills notes that the Guardian newspaper in the UK uses color as a way-finding device on their website, assigning specific colors to different topic sections and headings.

Robert also believes color is crucial for their UI and for signifying the type of editorial content. Their use of color helps users navigate the website and understand the different content categories.

Understanding the boundaries of storytelling can be challenging, but Robert Mills effectively addresses the issues in this full podcast episode below.

YouTube: https://www.youtube.com/watch?v=nGn1d8Lj5TE&t=4s
Other platforms: https://open.spotify.com/episode/1X3Xvy2xqx5Gtp7ivVAD7d?si=TrAsBMIsRgWOjbb42jzzWw

What are some other examples of color theory used to enhance user experience? Let us know in the comments below.

#ColorTheory #ContentStrategy #UserExperience #DigitalMarketing

Видео The Importance of Color - #colortheory #contentstrategy #userexperience #digitalmarketing #podcast канала Kevin P Nichols