Start Small Before Scaling | Jonny Longden on Smart Growth Strategy

Most businesses fail because they scale too fast without validation.

In this powerful insight, Jonny Longden (Chief Growth Officer @ Speero) explains why the smartest companies don’t guess — they test. From running small ads in new markets to validating demand before investing heavily, this is the mindset shift every entrepreneur needs.

If you’re planning to expand, launch, or scale your business, this simple principle could save you time, money, and costly mistakes.

Watch how the world’s biggest innovations followed the same approach — start small, learn fast, and scale what works.

👉 Watch the full podcast on our channel for deeper insights on growth experimentation and business strategy: https://youtu.be/4PzhufsUl4g

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Видео Start Small Before Scaling | Jonny Longden on Smart Growth Strategy канала London School of DIGITAL BUSINESS