Amazon's Real Cash Cow Isn't Retail #Shorts

Amazon made forty billion dollars last year.

Amazon made forty billion dollars last year. Almost none came from selling books, electronics, or clothes. The retail business—the part people actually think about—made two hundred billion in revenue but only five billion in profit. Two-point-five percent margins. Meanwhile, AWS, the cloud division, made thirty-four percent margins on far less revenue. Amazon spent twenty years convincing investors it was a retailer while quietly building a monopoly in infrastructure. The real money was never about customers ordering packages. It was about selling computing power to other companies. Why does Wall Street obsess over retail revenue when the profit comes from invisible servers? Profit Autopsy — follow the money.

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