Ananya Pandey And Laksh Lalwani Stole The Show 🎀

Ananya Pandey And Laksh Lalwani Stole The Show 🎀 The Parle Platina Hide & Seek "Start Your Story" campaign features Bollywood actress Ananya Panday and actor Lakshya (Laksh Lalwani). Launched in early 2025 and extended into a major Valentine’s Day campaign in 2026, the advertisement positions the chocolate chip cookie as a playful "icebreaker" for young connections. Ad Campaign Overview Tagline: "Start Your Story with Hide & Seek". Concept: The ads focus on the awkward yet charming moments of first interactions—like hands meeting while reaching for a cookie or exchanging glances in a dance studio—set to a modern rendition of the iconic Hide & Seek tune. Target Audience: Gen Z and millennials, emphasizing digital-first engagement like QR code contests and Instagram dance challenges. Bio/Profiles of the Stars Ananya Panday: A leading Gen Z Bollywood actress known for films like Student of the Year 2 and Gehraiyaan. In January 2026, she notably became the first Indian brand ambassador for the luxury brand Chanel. Lakshya (Laksh Lalwani): An Indian actor who gained significant recognition after his film debut in Kill. He is often paired with Ananya in high-profile marketing campaigns, including those for Havmor ice cream. #bollywood #ananyapandey

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