Understanding customer value with data - In Conversation with CCW Europe

In this episode of In Conversation with CCW Europe, we speak with Lani Kakiet, Principal Solutions Consultant at Treasure Data, and Zack Wenthe, former Director of Customer Marketing and Thought Leadership at Treasure Data. They discuss how to get the most out of your customer data in an era of regulations and AI-powered technologies.

"Building a customer lifetime value is a really good example. Understanding how valuable a specific customer is based on what we know about them, based on their behaviour, based on their transactions."

🎧Watch the full episode: https://bit.ly/4i9IG7C

#CCWEurope #GenerativeAI #CustomerExperience #Innovation

Видео Understanding customer value with data - In Conversation with CCW Europe канала CCW Europe