How Samsung Used Market Research to Overtake Apple in Key Markets

Samsung’s rise to smartphone dominance wasn’t luck—it was strategy. This video explores how Samsung leveraged deep market research and consumer insights to make bold, industry-shaping decisions that propelled it to the top.

📱 Large-Screen Innovation: Discover how Samsung pioneered big-screen smartphones with the Galaxy Note, identifying a demand that rivals ignored.
🎨 Customization with One UI: Learn how Samsung differentiated itself from Apple by offering users unmatched control and personalization.
🌍 Emerging Market Domination: See how Samsung captured global market share through the Galaxy A and M series by offering feature-rich phones at affordable prices.
🤖 Digital Transformation & Brand Loyalty: From AI chatbots to AR shopping tools and smart ecosystems, Samsung has used tech to create lasting consumer relationships.
📈 Strategic Impact: By listening to consumer needs, Samsung challenged Apple across all price tiers and became a leader in innovation with products like the Galaxy Fold.

Samsung’s story is a masterclass in market-driven innovation. From foldables to affordable phones, it has continuously adapted to changing demands—proving that smart decisions start with smart data.

Read More: https://www.cognitivemarketresearch.com/blog/how-samsung-used-market-research-to-overtake-apple-in-key-markets

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Видео How Samsung Used Market Research to Overtake Apple in Key Markets канала Cognitive Market Research