How to Scale Your Business to 7-Figures by Building a Partner Program with Matt McWilliams

Matt McWilliams loves teaching entrepreneurs how to grow their business with affiliates, partners, and just plain old fashioned relationships. He's worked with the likes of Michael Hyatt, Lewis Howes, Kevin Harrington from Shark Tank, Brian Tracy, and others to grow their affiliate programs.

Building partner programs and affiliate programs are the cheapest, lowest risk, and most scalable way to grow a business. And in this episode, Matt walks us through the basics and reinforces the case for why every entrepreneur should have one.

Show Notes
https://digitaltriggers.io/podcast/how-to-scale-your-business-to-7-figures-by-building-a-partner-program-with-matt-mcwilliams/

Matt’s humble beginnings {9:19}
The light bulb moment {12:18}
Learning how to find affiliates{14:20}
The number one thing in building an affiliate program {15:56}
The quickest way to find affiliates {16:46}
Coopetition with your competition {18:29}
Turning non-customers into customers {21:37}
The biggest mistake when doing outreach {23:24}
The key to making outreach successful {25:47}
Different pitches to different types of prospects {27:05}
How affiliate marketing works with every niche {30:57}
The first pillar for retaining affiliates {34:31}
The little things that strengthens relationships {36:16}
Why nothing will ever trump conversions {37:59}
How to determine commissions {38:48}
The magic rectangle {41:05}
Ways to stand out {42:59}
Incentives to fire up affiliates {46:29}
Matt’s parting shots {49:57}
Matt’s book recommendation {53:32}

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