Episode 1: Tips for Early-Stage Smart Device Prototyping with Keith Nothacker

The line between prototyping to perfection and analysis paralysis is fine. On one hand, you want to make sure your IoT-connected device is as customer pleasing as possible.

On the other, you’ve got to get the thing to market.

In this initial episode of Over the Air: IoT Connected Devices & the Journey, we speak with Keith Nothacker, Founder & CEO of BACtrack. Along with tips for early-stage smart device prototyping, Keith shares…

- BACtrack’s journey from idea to market leader
- Reasons why some IoT companies don’t fully prototype their products
- Early (bad) ideas BACtrack tested out

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