Facebook Conversion API Setup (2025) – Full GTM Guide for Accurate Tracking | Germinate IT

In this easy, step-by-step guide, I’ll walk you through the exact process to set up Facebook CAPI, send event data using Google Tag Manager (GTM), and ensure your tracking is accurate, privacy-friendly, and optimized for EU markets.

00:00 Intro
01:13 Create a Stape.Io sGTM container
02:29 GA4 Config Tag Set Up for Facebook Conversion API
03:50 Config Google Tag Manager Server Container
05:53 Tag Creation for E-commerce
08:23 Duplicate process
11:20 Facebook Event + Parameters Name Document
17:00 Multi Products IDs Parameters Creation
22:48 Order ID sent
25:40 Testing Part
27:35 My last words

You’ll learn:
✔️ How to send server-side events via Facebook Conversion API
✔️ How to trigger GA4 for Server-side Tracking in GTM
✔️ How to use all the necessary Parameters from the Facebook-provided document
✔️ How to prepare for accurate tracking with Facebook Ads

🔧 Whether you're setting up conversion tracking for Facebook Ads or preparing for cookie-less analytics — this tutorial is for you!

📌 "If you need a professional tracking specialist, feel free to reach out to me anytime."

👨‍💻 Who Am I?
Hello, I'm MD Amanulla Talukder from Germinate IT –
I help eCommerce brands unlock 95–100% accurate tracking for Facebook, Google, and GA4.

💡With 4 years of analytics experience, I build accurate tracking to boost your ROI and help you scale with confidence.

Contact Info:
📩 Contact: Support@germinateit.com
🌐 Website: https://www.germinateit.com
📘 LinkedIn: linkedin.com/in/mdamanullatalukderweb

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Видео Facebook Conversion API Setup (2025) – Full GTM Guide for Accurate Tracking | Germinate IT канала Germinate IT